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Southend Club was built in a spacious area of 45,000 sq yards. In 1991, the current management took over the DHA Cricket Stadium for promoting sports in the country. Within two year it obtained the International Status by organizing first ever test match between Pakistan and Zimbabwe in 1993, The management also established the Cricket Centre Pakistan (CCP) Academy to polish the skills of young cricketers under the guidance of Test and First-class players. Players of the academy have not only represented the local teams but also played at national and international level. The CCP team has also toured several countries such as England, South Africa, Malaysia, France, Belgium, Netherlands and U.A.E.

In year 2000 the management decided to further improve the facilities and convert the Cricket Stadium into a full flashed sport and social club and founded the The Southend Club..

one of its kinds the Club is now fully operational with facilities which no other club in the country has, having more then 1200 families as its members

Situated in the club house and adjacent to our fine dining restaurant is a 4,000 sq ft air conditioned relaxing lounge.
Offering a panoramic view of the stadium the members can enjoy watching a cricket match.

Installed with a big screen T.V the members can relax and enjoy in the quiet and peaceful atmosphere of the lounge.

Equipped with a bar the members can enjoy refreshment and at the same time watch cricket match or their favorite program on T.V.

There is another huge lounge in the residential area mostly used by our guests staying in the suites for relaxing purposes.
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